Keyword Research For SEO

In this 5-minute small business class online, you’ll learn how to do keyword research for SEO for your small business website.

Cost: Free
Recommended Pre-Requisite Classes: How To Do Search Engine Optimization
Instructor: Jennifer Croft

Please note: You may have to raise the volume on your computer or phone to be able to clearly hear the video.

In this 5-minute, online class, you’ll learn about the importance of keyword research and the role that it plays in search engine optimization (SEO). You’ll discover how to make a list of the top 5-10 keyword phrases people will use to find your business, as well as your top products and services. You’ll find how to compare the popularity of different keyword phrases, using free keyword research tools. You’ll also learn the best places to insert keywords on your website, for maximum SEO impact.

Related Classes

Here are other small business classes online that relate to Keyword Research For SEO:
Intro To SEO
How To Do Search Engine Optimization (SEO)
Metatags For SEO
Links Building For SEO
Writing For SEO


The following small business worksheet will be helpful for you to use:
Marketing Plan – 1 year

Next Steps

After taking this class, here are some good next steps you can take:
•Make a list of the primary keywords and phrases you think people would type into Google to find your business, your products, and your services.
•Perform keyword research for your business.
•Perform keyword research for your top products and services.
•Perform keyword research for the top pages of your website.
•Make a list of the most popular keywords and phrases that you should use throughout your website.
•Include keywords in your: URLs, metatags, content, links, and alt tags.