8 Great Ways To Improve Your Marketing

In this 5-minute small business class online, you’ll learn 8 great ways to improve your marketing.

Cost: Free
Recommended Pre-Requisite Classes: None
Instructor: Jennifer Croft

Please note: You may have to raise the volume on your computer or phone to be able to clearly hear the video.

Description
In this 5-minute, online class, you’ll learn 8 great ways to improve the marketing in your small business.  You’ll find out how to define or refine your target market, and how to aim all of your marketing efforts at your target market. You’ll learn about the importance of a simple marketing plan, with specifics about which types of marketing you’ll do and how much time and money you’ll spend. You’ll discover the impact of consistent messaging and how to test and track all of your marketing.

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Related Classes

Here are other small business classes online that relate to 8 Great Ways To Improve Your Marketing:
Intro To Marketing
How To Write A Marketing Plan
How To Choose A Target Market
How To Create An Effective Marketing Mix

Worksheets

The following small business worksheets will be helpful for you to use:
Marketing Plan – 1 year
Price vs Quality/Service

Next Steps

After taking this class, here are some good next steps you can take:
•Make a list of your primary products and services, as well as their features, benefits, and differentiators.
•Define or refine your target market.
•Write a marketing plan for the next 6 months, with specifics about money, time, and tasks. As you implement your marketing plan, test and track everything.
•Use consistent messaging in your marketing.